Please see below a summary (and full PDF) of the strict guidelines for advertising Kindred Group’s Live Streaming Services:

  • Kindred Group holds a Watch&Bet sport streaming license. This means that you are not permitted to advertise sport streaming without a connected message relating to betting.
  • Furthermore, you are not allowed to mention the word “Free” in any of your advertisements and cannot advertise geo-blocked properties in geo-blocked markets.
  • Finally, you are not allowed to mention the word “TV” or “Game Pass” or anything relating to live streaming alternatives.
  • Violation of these rules may result in your affiliate account being permanently closed.

Please also read the full PDF guidelines below , including an example of how to communicate Live Streaming:

Live Streaming – Affiliate Marketing Rules and guidelines

Please contact your affiliate manager if you are in any doubt about acceptable wording or have any other questions relating to our live streaming product.

Kind Regards,
The Kindred Affiliates Team