Sportsbook

The EURO final took place in the Olympiastadion in Berlin with a live audience of 74,475 there to chant, cheer and sing for their favorites! […]

Sixteen! The group fixtures are over and the final 16 have scored their way to the next stage of this year’s EURO! Here’s a low […]

The biggest sporting event of 2024 is starting this week! The European Football Championship has arrived and everyone is eager to gather with their nearest […]

And that’s a wrap! The Last London Affiliate’s conference. After many years of the iGB Affiliates having their conference in the UK’s capital at the […]

The EGR Nordics Awards 2024 will take place in Malta on 28th February at the Corinthia St George’s Bay, where they will be inviting the […]

2023 has come to and end, and what a year it has been! This is the perfect opportunity for some New Year’s resolutions. Sustainability is […]

The EGR Operator Awards 2023 will take place in the City of London on 26th October, where they will be honouring the successes of the […]

After the roaring success of the UEFA Women’s Euros in 2022 (well done to the Lionesses) we have seen a noticeable increase in engagement with […]

Yes, Kindred Affiliates have been recognised as a leading operator in the iGaming industry and have been included in the shortlist for the 2023 SBC […]

We wanted to provide some clarity regarding the new advertising restrictions that will enter into force in Belgium on 1 July 2023, following the publication […]

Last week the Excel Center London hosted the annual London Affiliates Conference, and what a week it was! With 5,663 attendees (a new record), the […]

We’re now half-way through the winter World Cup in Quatar, with some of the most exciting games still to come! We’ve been getting involved in […]

4 years of planning. 32 qualified teams training. Billions of people waiting in anticipation to see who will take home the trophy……  The 2022 World […]

Bicycles, tulips and awards, oh my! That’s right, the annual Better Collective Bookmaker Awards took place on Tuesday 5th July in Amsterdam, with Ryan Henderson […]

The Better Collective Bookmaker Awards 2022 took place this May in Athens’s at the BLE Pavilion to showcase the best iGaming operators in Greece and […]

After 2 year’s it was time to reunite with other big names in the iGaming industry at the London Affiliate Conference. This year’s conference took […]

Last night, 28th September 2021, the annual Better Collective Bookmaker awards 2021 took place at the Grand Hotel Krasnapolsky in Amsterdam ahead of iGB Live […]

We are delighted to announce that Kindred Group plc have acquired 100% of Relax Gaming in a move that will strengthen our strategy to increase […]

Markets – Denmark, Finland, Norway, Romania, Poland, Hungary, Canada and Estonia This free to play game asks all its entrants to guess all the incorrect […]

The Euro’s are just around the corner, and with loads of promotions and offers coming your way from Unibet, we also wanted to create a […]

Our very own Head of Affiliates, Ryan Henderson, sat down with Rightlander, a leading provider of iGaming affiliate compliance software, to discuss the challenges facing […]

With the Belgian Red Devils coming together to make sure we qualify for World Cup 2022, we thought it’d be a good time to dust […]

We’re sure that you are aware, but there’s a little racing event starting next week…Cheltenham Festival 2021 starts on Tuesday 16th March and to celebrate, we […]

Delighted to announce that last night we (virtually) attended the EGR Nordic Awards 2021 and walked away with the top honour of “Best Affiliate Program […]

We’ve had two weeks of amazing daily offers at our Kindred brands, and the customers are loving them! We want to thank you for promoting […]

The first week of our Advent Calendars was a huge success – customers loved it and we appreciate the feedback from many of you regarding […]

It’s December and that can mean only one thing…. it’s time for the annual Kindred Group brand Advent calendars! Every day in December, 8 of our […]

After a long international break we were once again treated to domestic European football on the weekend across Europe’s top leagues (and it was fantastic!). […]

For the third week in a row, we are being blessed with Champions League football as Round 3 kicks off tomorrow night! We have already […]

After an action-packed week of sport, we are delighted to bring you some fantastic new promotions surrounding El Clasico and the NFL! Before we get to […]

We have an important update to share with you today with regards to the adserving tracking links you use on your affiliate sites to bring […]

We are delighted to announce that we have been nominated at the upcoming EGR Operator Marketing & Innovation Awards in the category of “Affiliate Marketing Campaign”. […]

We are doing our best to give you as much up-to-date and relevant content as possible, so we have set up this page which we […]

We are doing our best to give you as much up-to-date and relevant content as possible, so we have set up this page which we […]

Like last week, we are doing our best to give you as much up-to-date and relevant content as possible, so we have set up this […]

Like last week, we are doing our best to give you as much up-to-date and relevant content as possible, so we have set up this […]

Like last week, we are doing our best to give you as much up-to-date and relevant content as possible, so we have set up this […]

There’s still a few sporting events occurring this weekend and we have some great price boosts available (these are subject to slightly change with the […]

We understand that there is a lot of uncertainty as to which sports are actually taking place in light of COVID-19, and we want to […]

We are delighted to announce an exciting new agreement with Caesar’s Entertainment that will allow our Unibet brand to expand into TWO new states in […]

Delighted to announce that last week we attended the EGR Nordic Awards 2020 and walked away with the top honour of “Best Affiliate Program of […]

Delighted to announce that Kindred Group, through our Unibet brand, have extended the partnership with Ligue 1 powerhouse Paris Saint Germain! The press release can […]

We are delighted to announce that KINDRED, through our brand UNIBET will be one of the main partners of the Men’s EHF EURO 2020 (hosted […]

As we move closer and closer to Christmas (and a much deserved break for all!), we just wanted to say a big Thank You to […]

We are sure you are all aware by now that our Kindred Group brands are running amazing Advent calendars with daily offers, and we hope […]

It’s less than a week until Thanksgiving, and with a big feast comes a big day for Football! The annual Thanksgiving slate of games for […]

It’s a big game on Friday as 2nd-placed Sweden travel to Bucharest to face off against a Romanian team that is only 1 point and […]

It might be the international break but there is still loads of fantastic Live Streaming match-ups this week from the NBA, NFL, NHL and more, […]

It’s the game we’ve all been waiting for; this season’s 1st vs 2nd, Premier League winners vs Champions League winners, a real top-of-the-table clash… it’s […]

It’s the game we’ve all been waiting for; this season’s 1st vs 2nd, Premier League winners vs Champions League winners, a real top-of-the-table clash… it’s […]

Loads of fantastic Live Streaming match-ups this week from the NBA, NFL, La Liga, Bundesliga, Serie A & More, as well as major tennis action […]

It’s the calm before the storm.. domestic leagues are so close to starting their new seasons, but beforehand, there’s some can’t-miss sporting action taking place, […]

We have updated our Kindred Affiliate Program Terms and Conditions; you can read about the major changes below!

The Great Cycling tour is starting tomorrow, Saturday 6th July and we wanted to let you know about all the fantastic promotions that Unibet is […]

The new Unibet Logo is officially Live! Last week, we informed you of the decision to update our Unibet logo on 17th June! We just […]

Royal Ascot officially starts today and to get your customers in the mood for Horse Racing, we wanted to let you know about our special […]

Just because domestic European football has finished for the season, don’t think there aren’t amazing sporting events happening in June!! What’s even better, is that […]

A little something known as the Champions League Final is taking place tomorrow and Unibet have some promotions for you to push to your sportsbook […]

The Cricket World Cup is in full swing and this exciting tournament is not to be missed! With that in mind, Unibet have launched not […]

Billed “the richest game in football”, this year’s Championship Play-Off final sees Aston Villa and Derby face off to claim the final spot in next […]

As you are no doubt aware, the new Belgian gambling regulation will be coming into place on June 1st 2019. In anticipation of this, we […]

Today, May 16th,  two Unibet Sweden Acquisition bonuses were changed. Our “200% up to 2000 KR” offer will be changed to “100% up to 2000KR, SB x6 […]

Over the next 5 days, there are some fantastic sporting match-ups taking place across Football, Tennis, Basketball and Ice Hockey! The best part… your customers […]

We are very excited to announce that Unibet Canada is officially live! The https://ca.unibet.com/ site was launched so that we could provide tailored content and […]

It’s almost Easter and Unibet have launched a huge multi-product promotion today where players can win massive Easter prizes including including Cash, Free Cash Spins, Poker […]

The 83rd edition of The Masters starts today, in what is sure to be a thrilling 4-day tournament. To mark this occasion we wanted to […]

The next round of Champions League fixtures is here, with some mouth-watering clashes taking place 8th & 9th April!

We are delighted to announce the latest innovation from Unibet.. our Bet Builder product!

Over the next 3 days, there are some fantastic sporting match-ups taking place across Football, Tennis, Basketball and Ice Hockey! The best part… your customers […]

Spring is in full swing and to celebrate the (hopefully) better weather coming our way, we wanted to launch our first affiliate promotion of the […]

Unibet have got a couple of great promotions running at the moment related to various ATP tennis tournaments: one of them, as you would expect, […]

Cheltenham Festival is here and to get your customers in the mood for Horse Racing, we wanted to let you know about our special offers […]

In case you weren’t aware, there’s not one, but TWO EL CLASICO’S this week! Considering the Barcelona-Real Madrid rivalry is one of the most historic, […]

European football is coming thick and fast over the next few weeks, and that means one thing…even more champions league predictor! After Man United’s shortcomings […]

One of the most globally viewed sporting events is taking place on Sunday evening… the Super Bowl! The final sees the LA Rams take on […]

We are delighted to announce that Unibet will be the official betting partner of two Bundesliga clubs: RB Leipzig and Borussia Mönchengladbach. The full official […]

Some huge livestreaming sporting events are taking place over the next week: from Football semi-final match-ups in the UK, to renewed rivalries in Serie A, as well as the culmination of […]

We are delighted to announce that our Unibet brand has secured the exclusive sponsorship of the 2019 IHF World Championship following an agreement between Kindred Group […]

It’s less than a month until the 2019 London Affiliate Conference and we are very excited to see many of you there! Our stand is […]

There’s loads of amazing live streams available of the next couple of weeks, from marquee football match-ups, to major Tennis tournaments, and a certain World […]

This week has some mega clashes across Football, Basketball, and Ice Hockey as well as some major tournaments in Tennis and Darts! See below which sporting events are […]

This week has some mega clashes across football, Basketball, and Handball as well as some major tournaments in Snooker and Darts! See below which sporting […]

There’s some big sporting events taking place over the next week and Unibet has got a great selection of livestreaming options available, from Ligue 1, […]

Unibet have just launched a fantastic promotion giving your players the chance to win their dream footballing experience AND win part of a massive prize […]

There’s some big sporting events taking place over the next week and Unibet has got a great selection of livestreaming options available, from the ATP […]

Midweek European football is back with the return of both the Champions and Europa leagues! That’s right, from Tuesday to Thursday, every evening is packed […]

Tomorrow, 13th March, The Unibet Champion Hurdle is taking place at Cheltenham Festival and to celebrate, Unibet want to reward your customers who bet on […]

With Cheltenham Festival starting in 2 days, we wanted to let you know about a great promotion taking place at Unibet! To help you push these promotions, […]

We are delighted to announce that Unibet, in conjunction with creative Agency FCB Inferno, are launching #QueenRules, an initiative to challenge gender bias, on 8th […]

The best teams in eSports are set to clash in Poland for the IEM Finals and your players can claim your own share of the […]

With the big Premier League clash between Chelsea and Manchester United taking place on Sunday, Unibet have created a fantastic Free Bet offer for your […]

With the impending migration of Stan James to the Unibet platform taking place on 26th February, we wanted to explain the benefits of this move […]

On February 14th 2018, Kindred Group’s CEO Henrik Tjärnström, spoke about our Q4 results as well as giving a summary of 2017 as a whole

With the Unibet Premier League of Darts returning tomorrow, 15th February, we wanted to remind you of the great promotion Unibet have created! It’s called Multi […]

Unibet Australia are running a $1,000,000 Champions of Champions promotion this February. To stand a chance at becoming an overnight millionaire, your customers must pick […]

With the Winter Games just around the corner, we wanted to let you know about some amazing promotions taking place at Unibet. Whether it’s betting […]

We are delighted to announce that Kindred Group won their first “Poker Operator Of The Year” award last night at the IGA Awards! The award […]

The New England Patriots will face the Philadelphia Eagles in Super Bowl LII on Sunday 4th February at the U.S. Bank Stadium in Minnesota and […]

Tomorrow, 26th January, marks the start of the Unibet Masters, a hugely popular Darts tournament where the top-16 Darts players do battle throughout the weekend […]

With the Australian Open set to begin today, 15th January, we wanted to tell you about Unibet’s fantastic Tennis Betting Championship! It’s simple really – your players […]

The London Affiliate Conference is just 1 month away and we are excited to see many of you there! The whole Kindred Affiliates team will […]

We are delighted to announce that we are launching our largest ever affiliate promotion in 2018, where we will be giving away, not one, not […]

With the end of 2017 in sight, there’s still time for a couple more big promotions for your players to get excited about and as […]

With the Ashes starting on Wednesday, Unibet decided to offer its players a massive 10% profit boost for every Ashes match! That means that your […]

Unibet has taken its first big step towards becoming the top eSports operator. Today we launched the new eSports lobby for our eSports punters in […]

The ATP tour finals is the last big tennis tournament of the year so Unibet decided to create an enticing Free Bet offer to get […]

We are delighted to announce that we have been nominated for “Affiliate Partner Scheme Of The Year” at the 2017 SBC awards!

The Tennis season is coming to a close but not before some fantastic tournaments in Stockholm and Antwerp. To celebrate, Unibet have launched a €10k […]

The 2017 Berlin Affiliate Conference is taking place in 3 weeks and we are excited to be exhibiting! Make sure you stop by our stand […]

We are delighted to announce that Unibet will be the title sponsor of the PDC Premier League Darts running through the 2020 season!

This weekend marks the first of four NFL games being played in the UK in 2017, as the Baltimore Ravens take on the Jacksonville Jaguars […]

We are delighted to announce that, as a part of our ongoing commitment to a safe and secure gambling environment for our customers, Kindred Group […]

With the Champions League group stages commencing in less than two weeks, Unibet thought it would be a good idea to see if players could […]

Today, Thursday 31st August, is Transfer deadline day for the Premier League and it’s always exciting! In years gone by, there are been huge sums […]

From 28th August until 10th September, The NYC Tennis Open is taking place and Unibet are running some fantastic promotions around the event as well […]

The most talked-about fight in years is taking place this weekend as UFC Champion Conor McGregor takes on undefeated boxer Floyd Mayweather Jnr. As if […]

Many of you will be aware that 4-weeks ago, we launched our biggest Affiliate promotion of 2017 – a 6-week NDP competition, with three amazing […]

Today, 7th August, the Sportsbook Acquisition Bonus in Germany and Switzerland was changed to 100% up to €100! (wager requirements 6x). Only bets with odds […]

As many of you will be aware, Unibet are the principal betting partners of Aston Villa FC for the upcoming season, and as well as […]

Our Brand Ambassador, Mika Häkkinen, has written a great summary of the recent F1 Grand Prix in Hungary: Read his thoughts below!

With the Premier League season just over a week away, Unibet have created a fantastic pre-season offer, with the rewards lasting the whole season! Customers […]

Unibet have a great promotion running until 30th July where players can win a package to the F1 event at Monza which includes meeting our […]

The Open series is moving to the Gambling City of the world! If you are interested in promoting this event, there are a number of […]

Secret location revealed: the next Open will be in the gambling capital of the world! The tenth season of the Open series is being celebrated […]

This Sunday the most anticipated Counterstrike event of the year will kick off. The world’s best CS:GO teams will be facing each other at the […]

Unibet’s partnership with Aston Villa FC is in full swing and to mark the launch of the new kit, we wanted to give something back […]

The Wimbledon Tennis Championships are almost half way through but remember that there’s still time for your players to bet on this Grand Slam with […]

We are delighted to announce that Unibet are now the Principal Partner of Aston Villa Football Club for the upcoming 2017-18 season! Please see the […]

In just over 2 weeks, the Amsterdam Affiliate Conference 2017 will commence and we are delighted to announce that we will be there! AAC is […]

We are delighted to announce that Kindred Group have formally acquired 32Red 32Red brands will now join our ever growing portfolio and help to strengthen […]

The biggest event in European Club Football, the Champions League Final,  is taking place tomorrow (3rd June), and Unibet have some unique offers for customers […]

The Unibet Betting Championship is back with a huge €50,000 prize pool! All players have to do is opt-in to the promotion during the French […]

Please see below a summary (and full PDF) of the strict guidelines for advertising Kindred Group’s Live Streaming Services:

The Giro d’Italia is an Italian road race and is one of three 3-week Grand Tours during the cycling season, together with the Tour de […]

We are delighted to announce that we have been nominated at the upcoming EGR…

We are delighted to announce that Unibet has been announced as the official betting partner for the two day Investec Derby horse racing festival, where […]

The Grand National is taking place this weekend and with that in mind, we thought you would like to know some interesting statistics about this global […]

On 7th April, the first annual Nordic Affiliate Conference is taking place at the Grand Hôtel in Stockholm, and we are delighted to announce that […]

Two British teams are competing in the Last 16 stage of the Uefa Champions League this week, with Leicester facing Sevilla on Tuesday 15th March and […]

With Cheltenham Festival taking place next week, we thought you would like to know some interesting facts about the event. The Cheltenham Festival is a […]

As you will have read in our recent communication, we have officially re-branded from Unibet Affiliates to Kindred Affiliates! We will be showcasing our new […]

In December, we announced that Unibet Group had formally changed its name to Kindred Group and we are excited to announce that the affiliates team is […]

To coincide with three major sporting events beginning in January (The Australian Open, The Handball World Cup, and the African Cup of Nations) Unibet are […]

Our Sportsbook API is changing so we wanted to let you know what this means for you, and how it will affect your usage of […]

In November, we launched an affiliate-specific promotion called our “20 Day NDP Challenge” where we gave you the chance to win a fantastic package to […]

Unibet Affiliates are very pleased to announce that we have now integrated mobile App tracking via Netrefer. The initial integration is for the iOS Unibet […]

On Monday Unibet Belgium increased its welcome bonus for sports (casino and poker welcome bonus will remain the same). They have doubled the bonus percentage, […]

We are excited to announce that 2 world records were broken at the Unibet Champions League of Darts! While filming at the Unibet Champions League of […]

October sees the start of a new NBA season and Unibet are offering market-leading price boosts on 2 of the most popular basketball sports bets: […]

EARN AN EXTRA AUD$20 CPA FOR EVERY FIRST TIME DEPOSITOR WITH UNIBET AUSTRALIA! To celebrate the start of the A-League 2016/17 season, Unibet Australia are […]

The offer is for new and existing Unibet.dk customers and is centred around the Champions League competition. There are several easy steps for customers to […]

Episode 5 in our Luck Is No Coincidence series is officially live and called: Know Your Ground. In this episode, we investigate how varied football […]

Its all about the fans, but what impact do you out there have on sports? We want to know why athletes perform better in their […]

To coincide with Brazil 2016, Unibet have launched their own Betting Championship where players have the chance to win a share of £50,000! All they […]

This is for the purist, the real football lover. The fan who kicks every ball, celebrates wildly and goes the extra mile to ensure that […]

We are excited to announce that the 2nd episode of our global video campaign, ‘Penalty Pressure’, is now available! Love them or hate them… penalties […]

As we continue to explore different ways of supporting our affiliate partners, we are proud to present our first ever global video content campaign; #LuckIsNoCoincidence. […]

To celebrate 10 years of Unibet Affiliates, we’re giving ALL Unibet Group affiliates the chance to earn an extra €10 CPA for every New Depositing […]

As part of one of the largest gatherings of gaming professionals in the world, the London Affiliate Conference will take place over Friday 5th and […]

Take advantage with Unibet on Black Friday (27th November) to promote the highest prices on a selection of high tier football matches anywhere in the […]

Unibet have just launched Action Betting – an exciting new betting experience where bets occur at lightning fast speed. Bet on the next point in […]

Unibet has now launched “Action Betting”, the new addition to the Sportsbook live betting product building up on the previous successes of the very popular […]

Place a €30 pre-match bet on the El Clasico and Unibet will give you a €30 live risk free bet for the match (Belgium, Netherland, […]

We will refund all losing men’s outright winner bets if Federer wins the Barclays ATP World Tour Finals. How it works: If you place a […]